Alongside the SmartBlog on Social Media e-newsletter, this blog is designed to act as a forum for the best and brightest marketers to discuss ...
Thursday, March 15, 2012
Google Gives Search An Overhaul
Google is giving its search formula a shake up as it tries to fix the shortcomings while maintaining its dominant market share. Google search will begin offering more than a list of blue Web links, but start presenting more facts and direct answers to queries at the top of the search-results page. The changes to search are among the biggest in the company's history, aiming to provide more relevant results through "semantic search," the process of understanding the actual meaning of words. Read »
GOOG Up With Tech
The market is wavering in early trading as initial jobless claims beat expectations and February PPI numbers rose less than anticipated. Shares of GOOG are up with the rest of technology. Investors continue look for Android momentum in the smartphone and tablet markets worldwide, especially with the Motorola acquisition integration; regaining ground in China; resurgence of Google TV; and continued growth of YouTube; expansion of social network Google+; and progress in other newer initiatives (location-based services, mapping, gaming, daily deals, Google Wallet, Google Music, etc.). The stock trades at approximately 12.1x Enterprise Value / EBIT.
Subscribe to:
Posts (Atom)